We love our clients at iAccounting Solutions!  This is why decided to pick random clients (who want to participate) and “shine a light” on them.

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Read about more about this downtown LA Cafe and their take on your cup of coffee!

 

 

img6_newMy name is Bobak Roshan and I’m the founder of Demitasse Coffee. We have two coffee bars in Los Angeles and a micro-roastery. We’ve been brewing specialty coffee since 2011.

Why did you start your business?

I was obsessed with coffee my whole life and got more and more into it as I became less and less into the law (I was a lawyer before I jumped into coffee). I decided to get serious about it and left my firm and moved in with my parents while I got the shop off the ground.

 

 

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What market/niche do you specialize in?

We market ourselves to people who enjoy quality and a touch of artisanship in their food and drink. We’re quality-obsessed and try to create an experience that will get people thinking of their coffee as more than just a pick-me-up. On the roasting side, we roast lighter than most in order to preserve the natural sweetness inherent in quality coffee.

 

 

 

What do you like most about working in your industry?7024280645_677f36a404_o

Meeting people and crafting fun drinks to get them to think about flavors and coffee in a different way. We try to push the boundaries beyond just “a vanilla latte.” We put a lot of time and effort into each drink we make and I’d like to think it shows! It’s always fun to see people’s reaction when they have a cup of coffee and then exclaim, “whoa. I don’t need to add milk to this!”

 

What is the best way for someone to contact you?

www.cafedemitasse.com / info@cafedemitasse.com

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We love our clients at iAccounting Solutions!  This is why decided to pick random clients (who want to participate) and “shine a light” on them.

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Read on to learn more about an Organic Seed Farmer and what he’s about!

Quin Shakra

My name is Quin Shakra. I’ve lived between California and Oregon most of my life, although I’ve had some stints traveling abroad and in New York City (attended graduate school at Sarah Lawrence College). I presently live in Ojai, California, where I run Mano Farm and All Good Things Organic Seeds with my respective business partners Shawn Fulbright and Justin Huhn.

Why did you start your business?

Agriculture just kind of happened to me. I came to the Ojai Valley in 2006 to visit family for the season, and took a job that got me embedded in the farming scene here. The very first farm I worked on – Mano Farm – is the one I run today. During a break between graduate school years, my former boss offered to transition the lease on the land over to me. Even though the field is quite small – 1.3 acres – it was more land than I had ever managed. I recruited a couple of my friends, took the year off from school, and we made a run at it.

Our seed company was an outgrowth from the farm. For me, it was very fascinating to participate in the entire plant cycle: birth, reproduction, and death. Then, my business partner Justin attended a seed school in Arizona and was lit up by the idea of starting a seed company. It made a lot of sense to go in this direction: the organic seed movement is a relatively young niche of the much larger and historically entrenched organic food movement. There is a small renaissance of seed companies that have formed in the Pacific Northwest, but no one was doing what we were doing in this region.

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What market segment or niche do you market to?

We directly sell produce to our customers in the form of Community Supported Agriculture (CSA) shares. Residents of the Ojai Valley come to the farm once a week to pick up a share of everything the farm grows. We just picked our first share of the year today. It was composed of broccoli, baby salad mix, kale, bok choi, arugula, baby chard greens, lemons and tangerines.

The market for our seed company is much broader. We mostly aim to provide the home / urban gardener quality seed varieties that perform well under organic growing conditions. We have an established retail front in Southern California – most notably at a handful of Whole Foods Markets – but also have a pretty substantial internet presence: a web site, and storefronts on Etsy and Amazon.com. This means that our potential customer base spans the entirety of the United States.

 

What is your specialty?

I deeply admire the specialists who have chosen one pursuit and hone their craft to excellence – but I’m a dilettante by nature. The word has a disparaging connotation, but I draw inspiration from its etymology – “to delight.” Prior to the rise of the professional classes it was pretty necessary to be more of a generalist, and that mentality seems to fit pretty well with trying to grow a small business in today’s climate – and I mean that both figuratively and literally. On any given day, I am involved in any number of tasks: design, inventory, order fulfillment, printing, accounting, crop planning, planting, weeding, harvesting, and content creation.

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What do you like most about working in your industry?

Having a direct connection to my food source keeps me healthy: physically, psychologically and nutritionally. My work keeps me in touch with the basis of physical existence on this planet; this connection feels like common sense, not some environmental message that needs to be clubbed over people’s heads.

Then there are the creative connections I have forged with people. I use the term “creative” in a pretty broad sense, that includes some obvious creative fields – such as our incredible illustrator or web designer – but it’s also the work that is less celebrated as creative: work with our accountants, envelope printers. I cleave to these people – our company wouldn’t be where we are without them.

 

What is the best way for someone to contact you?

Follow us everywhere @manofarm @plantgoodseed.

Or check out our website at: http://www.plantgoodseed.com/

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We love our clients at iAccounting Solutions!  This is why decided to pick random clients (who want to participate) and “shine a light” on them.

Read on to learn more about an awesome photographer and what he’s about!

 

Johnny Shryock Headshot

My name is Johnny Shryock and I’m a photographer working within the LA and DC markets. My business got its start in DC and later expanded into LA.  I fly back and forth a lot!  Besides photography, I’m very into music and fitness.

Why did you start your business?

I enjoy photography and I love helping people.  I was a high school photographer for years, doing photo sessions on weekends and over the summer as a way to supplement my income.  I would come into contact with people needing photos for one reason or another, and I was happy to help them out.  As my business grew, my network and client base hit a point where I left teaching and went into photography full time.

What market segment or niche do you market to?

I create promotional portraits and marketing images for professionals who want to use imagery to promote themselves or their business.  For example, if a company is redoing their website, I’ll be hired to create a package of photos that highlight who they are and what they do.  Nowadays, so much is done online, with people checking out your website and LinkedIn page before they even call you.  Most e-mail addresses even contain a small photo.   Businesses and professionals can really benefit from having fantastic pictures.

What is your specialty?

My speciality is making people look great in their photos – it’s literally my job to make people look good!  They are counting on having great pictures of themselves.  It comes down to creating a comfortable, relaxed vibe at the photo shoot, as well as knowing lighting and posing, and other tips and tricks to make people look their absolute best.

Johnny Shryock Photography

 

What do you like most about working in your industry?

Photography is a a wonderful combination of so many of the things I’m drawn to:  meeting and interacting with people, working in a creative field, using really cool equipment, and helping others by providing them a great service. I especially love it when someone who typically hates photos of themselves tells me how much they love the pictures from our session. That can be a very powerful experience.

What is the best way for someone to contact you?

Johnny Shryock With Equipment
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